Class Room SEO Training In Dilsuknagar

SEO Training

SEO Course Syllabus:

  • What is Digital Marketing?
  • Factors to measure advertising performance
  • Digital marketing channels (SEO, SEM and SMM)
  • Benefits of SEO
  • How the search engine works?
  • Google Search Architecture
  • Ranking methodology
  • Understanding the SERP and Search Operators
  • Search algorithm updates
  • Panda, Penguin, Humming Bird update
  • Latest search updates and predictions
  • HTML Basics
  • CSS Basics
  • Why WordPress ?
  • WordPress Installation on Server
  • Understanding the Dashboard
  • Changing the default Settings
  • Installing and customizing themes
  • Content management in WP
  • Creating categories, pages and posts
  • Adding menu to site
  • Adding widgets to site
  • Installing useful plugins for site features
  • SEO specific plugins
  • Adding site and verification
  • Setting Geo¬† target location
  • Search queries analysis
  • Filtering search queries
  • External Links report
  • Crawls stats and Errors
  • Sitemaps
  • Robots.txt and Links Removal
  • HTML Suggestions
  • Url parameters (Dynamic Sites only)
  • Introduction to Keyword Research
  • Business analysis process
  • Practical case study
  • Types of Keywords
  • Keyword Research Methodology
  • Keywords Analysis Tools
  • Keyword generation ideas
  • Competition Analysis
  • Finalizing the Keywords List
  • Google website guidelines
  • Fundamental On-page Factors
  • Site speed analysis
  • Importance of Domain Names
  • File name Optimisation
  • Static Vs Dynamic File Optimization
  • Url Parameters in GWT
  • Title Tag Optimization
  • Meta Tags Optimization
  • Headers Optimization
  • SEO Content Writing
  • Anchor Links Optimization
  • Image Tag Optimization
  • Creating HTML and XML sitemaps
  • Robot.txt and its importance
  • URL Redirecting Techniques using .htaccess
  • Custom 404 Error Page
  • Introduction to Offsite Optimization
  • Submission to search engines
  • Google Link Scheme guidelines
  • Linking Building Methodology
  • Types of Linking Methods (One Way, Two Way and Three Way Links)
  • Links Analysis Tools
  • Directory Submissions
  • Social Bookmarking
  • Local Business Listing
    • Importance of Local Listing
    • Submission to Google Places
    • Ranking on Top of Local Results
    • Factors for Local Rankings
  • Using Classifieds for Inbound traffic
  • Generating Links from QA sites
  • Blogging and Guest Blogging
  • Press Releases
  • Social Media Marketing Techniques
    • Facebook
    • Twitter
    • Google+
  • How to know whether we are hit with update
  • Tools for generating link reports
  • Link pruning process
  • DisAvow Tool
  • Website Position Analysis
  • Website Monthly Reports
  • Paid Tools for monitoring seo campaigns
  • Installing Analytics in Site
  • Generating Reports
  • Goals and Conversions
  • How Adsense Works
  • Adsense Guidelines
  • Website ideas for online earning
  • Understanding Adsense dashboard
  • Different types of payment model (CPC and CPM)
  • Types of Ad Formats
  • How to choose correct ad formats
  • How to select profitable niche
  • Tracking multiple website with channels
  • Blocking competitor ads on our site
  • Reporting and Analysis
  • Integration of Adsense with Youtube Channel
  • Linking Adsense with Analytics
  • Other Ad Networks
  • Affiliate marketing networks
  • SEO Project to implement Onpage Optimization
  • Offpage Optimization for SEO Project
  • Content Marketing for Site

SEO Course Highlights:

  • Our SEO Trainer has 9+ Years of Experience
  • WordPress CMS for site development
  • Learning how to make money online with website
  • Live Project Exposure, with live website of our client.
  • We provide 100% practical oriented training.
  • We will provide 100% Placements Assistance
  • We Deliver the training as per 100% Real time Standards.